Log In
LeadTruffle Research
Real data on what works for home service leads
We study real, privacy-protected lead conversations and publish what we find in plain language, along with the limits of every study.
Quick Answer
tl;dr: LeadTruffle Research brings together privacy-protected studies and platform data for home service teams. Explore our first-reply benchmark across Yelp, Thumbtack, and Google LSA, plus LeadTruffle’s report on after-hours leads, speed-to-lead, and unified inbox workflows.
Latest research
Home service lead response study
What gets home service leads to reply?
We analyzed 4,699 first replies across Yelp, Thumbtack, and Google Local Services Ads. In this dataset, messages that named the specific job, asked one clear question, and skipped an immediate request for contact details had a 60.5% 24-hour reply rate, compared with 50.3% for other replies.
Read the full studyLeadTruffle press release
AI speed-to-lead and a unified inbox for home service teams
LeadTruffle shared platform data on the after-hours lead challenge and how faster, unified follow-up helps home service businesses respond across website forms, missed calls, AI phone inquiries, and third-party lead sources.
Read the press releaseWhy LeadTruffle does research
Much of the advice home service businesses receive is based on opinion or anecdotes. We wanted a clearer view of what happens in real lead conversations, without pretending every result applies to every business or lead source.
Every report is grounded in first-party data, states what it can and cannot show, and removes identifying details before messages are analyzed.
Real data, not surveys
Findings come from actual conversations, not what people say they would do.
Limits included
We share confidence ranges, study design, and blind spots alongside the headline.
Privacy protected first
Identifying details are removed before researchers review message content.
Research FAQ
What does LeadTruffle research study?
LeadTruffle research studies aggregated, privacy-protected home service lead conversations to understand patterns in how customers respond across supported lead sources.
What did the first-reply study find?
In this dataset, a first reply that referenced the requested work, asked one clear question, and did not immediately request contact details was associated with a higher 24-hour reply rate. The study reports association, not causation.
Will LeadTruffle publish more research?
Yes. This research hub is designed to collect future studies on practical questions home service teams face when responding to leads.
See how LeadTruffle puts research to work
LeadTruffle helps home service teams respond, qualify, and follow up across their lead sources, while keeping the conversation in one place.
Get a Demo