Website texting widgetStart on your site.
Continue on
their phone.

Make it easy for a homeowner to reach out. Capture their name and mobile number, then let your AI ask about the job by text.

See the widget See how it works ↓
Simple lead captureYour colors and greetingSMS conversations
Start on your website, continue on their phone An illustrated home service website contains a name and phone form with an SMS consent step. The customer submits it and receives a text about their project. Campaign context remains with the inquiry when available. YOUR HOME SERVICE WEBSITE LOCAL SERVICE. REAL PEOPLE. Let’s talk. Tell us where to text you. Your name Mobile number SMS consent before submitting Start a conversation NOW ON THEIR PHONE Hi Sam! What can wehelp with at your home? Keep the source contextAvailable campaign details
Illustrative website and SMS conversation. Form details vary by setup.

Quick Answer

tl;dr: The website texting widget collects a visitor’s name, mobile number, and SMS consent. LeadTruffle then starts a text conversation using your business’s AI instructions. Customers can continue on their phone after they leave your website.

A small form. A useful conversation.

Give “just browsing”
a next step.

A homeowner may be comparing services between errands or after work. Let them start with a few details, then continue where they already check messages.

01 / OPEN

A familiar way to reach out.

The widget sits on your website with your greeting and colors, ready when a visitor has a question.

02 / SHARE

A name and mobile number.

The form captures contact details with SMS consent. The inquiry is created for your business.

03 / TEXT

The conversation moves with them.

Your AI begins asking the questions you configured. The customer can reply by text after closing the browser.

Find the right place to start

Three ways to open the door.

Choose a placement that works with the way people use your site.

Corner widget placement on an illustrative website

Corner widget

A compact launcher that opens your lead form. Keep a contact option within reach across your site.

Plan your setup ↗
Popup placement on an illustrative website

Popup

Introduce your lead form using the popup’s available timing and display settings.

Explore popups ↗
Embedded form placement on an illustrative website

Embedded form

Place a form directly on a service, landing, or contact page as part of the page layout.

Explore embedded forms ↗

Make it feel like your business

Your first impression.
Your questions.

Match your site’s look, then explain what the AI should learn about a new job. An electrician’s qualification questions will be different from a landscaper’s.

  1. Choose the look and greeting

    Customize the widget and install the supplied code, or share the instructions with your web agency.

  2. Shape the conversation

    Add your services and business information. Use structured or freeform instructions for the questions that matter.

  3. Test before launch

    Try mock conversations and check the installed widget on desktop and mobile.

FROM A WEBSITE INQUIRYExample
YOUR BUSINESSHi Sam! What kind of electrical work do you need help with?
HOMEOWNERWe’d like to add an EV charger in the garage.
YOUR BUSINESSWhat’s the property address?
Your instructions guideThe next question

Fictional conversation illustrating configured qualification questions.

Know how the conversation started

Keep the campaign
with the inquiry.

A website lead can carry useful context about the ad, email, or referral that brought the visitor to you.

  • Available campaign tagsKeep source, medium, and campaign details when they are present.
  • Supported tracking identifiersCapture available click and analytics details from the visitor’s journey.
  • Work with your analyticsSupported widgets can send events to your existing GA4 or Meta Pixel setup.
Explore analytics and attribution ↗
CONTEXT THAT STAYS TOGETHERIllustration

Website inquiry

SourceGoogle
MediumPaid search
CampaignEV charger installation
ConversationAvailable in your inbox

Example attribution. Availability depends on the browser and site setup.

Keep moving after the form

A starting point
for your whole team.

AI lead qualification collects the details. Your team can take over with the conversation history available, and automated follow-up can check in when an eligible lead goes quiet.

For multiple locations, lead routing can match website inquiries to the right company. Prefer an in-browser conversation? Ask us about the separate webchat setup.

A few useful details

Your questions,
answered.

Get familiar with the setup and the steps your customers will experience.

How does the website texting widget work?

The visitor shares their name and mobile number through the widget with the required SMS consent. LeadTruffle creates the inquiry and begins a text conversation using your configured AI instructions.

Does the conversation stay in the browser?

The website texting widget starts an SMS conversation on the customer’s phone. LeadTruffle also offers a separate webchat setup for conversations that begin directly in the browser.

Can I match the widget to my website?

Yes. Customize the widget’s colors and greeting, then install the supplied code on your site. Your web agency can help with the installation if needed.

Can I use a popup or an embedded form instead?

Yes. LeadTruffle offers a corner widget, popup, and embedded form. Choose the placement that fits your website and configure the available display options.

What can the AI ask a new website lead?

Use your instructions to ask about the service, location, job details, photos, or timing. Test the conversation with your business information before launch.

Can I see where a website inquiry came from?

Available campaign tags, supported ad click identifiers, and referring website details can be captured with the inquiry. Tracking depends on the visitor’s journey, browser, and site setup.

Can my team reply personally?

Yes. With your configured messaging setup, manual takeover pauses AI replies so your team can respond from the dashboard using the existing conversation history.

Built for home service teams

Turn the next website visit
into a conversation.

Walk through your lead sources and phone setup with us. We’ll help you find the right workflow for your business.

Book a demo